Writing on AI, immersive content, studio infrastructure, and the shifts reshaping how stories get made and found.
Three tech titans, one prize: the place people go to think. A look past the headlines into how people actually adopt and abandon ChatGPT, Gemini, and Claude — and why loyalty is paper-thin.
Nearly two-thirds of Google searches now end without a click. A look at the structural shift to answer engines, the Referral Quality Paradox, and how Generative Engine Optimization captures what's left.
If you work in media or retail, the way customers find you is undergoing a massive rewrite. AI agents are now doing the hunting, reading, and shopping on our behalf — and that shifts the entire playbook.
A landmark Nature study describes a fully automated R&D system that ran the entire research pipeline — ideation, execution, manuscript, peer review — in days. The human role shifts from execution to curation.
Google Research changed the math on the KV Cache — the memory bottleneck behind every long-context conversation. A look at zero-overhead compression, the numbers, and why Jevons Paradox means demand goes up, not down.